Home > Full Sail Brewing launches new seasonal beer “LTD 02”
Full Sail Brewing launches new seasonal beer “LTD 02”
Hood River, Oregon –For the last year the Full Sail brew-masters have been working to develop a special line of beers to celebrate their 20th anniversary and now the second result of their efforts, LTD 02, has been brewed, bottled and is ready to ship.
“We are proud to announce the second release in our ‘LTD Series’ bringing our customers new import-style beers in an elegant yet delightfully fun packaging,” said Irene Firmat, Full Sail’s Founder and CEO. The LTD Series is Full Sail’s entry into the fastest growing craft beer category – Seasonal Beers. "We are especially thrilled at the response we have had to LTD 01, our first release. LTD 1 has won a Gold medal in the World Beer Championships with 91 points and has had a wonderfully strong consumer response that we are seeing in our distributors' depletions, IRI's and great consumer e-mails. Our seasonal line emphasizes and builds on our brand mantra - both the world class quality of our beers (LTD – Limited Edition) and our celebration of independence (LTD – Live the Dream),” continued Firmat. LTD 2 will be available in six-packs and will begin shipping from the brewery April 2007.
The newly designed bottle labels describe LTD Bottling 02, as a light-bodied nonetheless hella good limited edition lager. LTD 02 registers “Pale” on the “Malt-O-Meter” that is featured on the six packs. The “Malt-O-Meter” will also tell you that LTD 02 is a nicely balanced, golden colored lager with soft malt undertones, and a crisp clean finish. Novice and hardcore beer enthusiasts alike, will enjoy the bottom of the six-pack that features an easy to read chart of “Today’s Recipe,” including hop (Czech Saaz, Styrian Goldings) and malt varieties (2 row pale, caramel, Vienna and wheat), plato (16 degrees), I.B.U. (34), alcohol by volume (6.4) and any special ingredients.
“2007 is our 20th year of being fortunate to be doing what we love, brewing beer. So we are dedicating LTD to everyone who’s living the dream, whatever that dream might be. Our dream was to start our own brewery, run it our own way, and do it in an unreal place where all summer the wind pumps and all winter the snow dumps,” said Firmat. “If you’re living your own dream, we would love to hear from you. Visit our website and share your story.”
The independent and employee-owned Full Sail brewery is perched on a bluff in Hood River, Oregon, overlooking the most epic wind and kite surfing spot in the world. At this very moment 47 specialists in the liquid refreshment arts are crafting barley and hops into your next beer. The Full Sail crew has been fermenting godlike nectar since 1987. Their award winning brews are now available in fifteen western states. The Full Sail Tasting Room and Pub is open seven days a week. Swing by for a pint, grab a bite, tour the brewery, or just soak up the view. www.fullsailbrewing.com