In 1992, Chris Lalli and Gary Bogoff of Montgomery, MA came to the conclusion
that they both had a similar interest in life...to make beer. Not just any old
beer, but fresh ale. Ale that was produced with the same ethics and
craftsmanship of an artisan. Applying that same ethic to his work as a master
tradesman, Gary found an enthusiastic partner in Chris.
After three long years of planning and test brewing, and months of searching up
and down the Pioneer Valley for the right location, BBC found a home in historic
South Deerfield, MA. The building, a former cigar manufacturing plant became the
prime choice site. In December of 1993 after the site was chosen, Deerfield
Selectmen Chairman Franklin Sherburne voiced the town's unanimous approval,
"You're the type of business we'd want here." In many respects the choice of
South Deerfield, MA was a stroke of genius. South Deerfield is an immensely
popular tourist attraction due in part to Yankee Candle Co., located less than a
mile down the road. The town of South Deerfield, MA saw the brewery as another
feather in its collective cap.
In the winter of 1994 construction began to renovate the brewery site. It was no
small feat to transform the cigar factory into a cutting-edge micro brewery.
Gary and Chris enlisted the aid and expertise of associates in the trades, and
friends and family. It was a formidable undertaking that would continue through
to September of 1994. The end of August was momentous as BBC received ATF
approval and was now able to get down to the real business of brewing fresh ale.
BBC began brewing fresh unfiltered, un pasteurized ale and reviving the time
honored tradition of another era of local quality ales. Within two years of
business BBC went from brewing 24 barrels- the equivalent of 774 gallons at 31
gallons per barrel- per week, to 77 barrels-or 2,387 gallons- per week.
By word of mouth and taste buds, Steel Rail Extra Pale Ale, BBC's flagship beer,
became an instant success with beer-drinkers in all of western Massachusetts and
By 1999 BBC was in need of more space. Gary and Chris began an expansion by
building a 3,000 square foot addition on the north side for the office.
Since 1999, there have been many changes with our physical building and product
distribution. In January 2003, BBC brought on G. Housen, a distributor in
Vermont. In April 2005, BBC opened a warehouse in Worcester, MA. Then in August
2005, BBC started self distributing in Connecticut.
As demand for BBC was growing, they were again in need of more space. So, in
2005, Gary and Chris made an expansion on the south side. This expansion was
made for a four truck garage, a cooler, and a packaging room. Beginning 2008,
Berkshire Brewing was no longer a Micro brewery but became a Regional brewery.
BBC's location in Worcester was also moved to North Oxford. In July 2008,
Berkshire Brewing started self distributing in Rhode Island.
It has been many years now since BBC began it's journey, and the business is
bigger and better than anyone could have hoped for. BBC is becoming more
successful every day with the help of friends and family who keep the business
growing. BBC now brews 9 year-round flavors of ales as well as six seasonal
Steel Rail Extra Pale Ale
Lost Sailor India Pale Ale
"Shabadoo" Black & Tan Ale
Cabin Fever Ale
Raspberry Barley Wine
Gold Spike Ale
Holidale Barley Wine