Ladies and Gentlemen! Lager Freaks and Beer Geeks! Step Right Up!
Inspired by the spirit, the history, and the future of the famed Brooklyn playground, Shmaltz Brewing Company proudly introduces the first act in its new sideshow of spectacular Coney Island Lagers.
A hybrid mashup of European brewing tradition and American craft brewing sensibility, Coney Island Lager (5.5% alc., 22 oz bottles and draft) is now available at select New York City tap houses and retail outlets (see website below for a list of spots).
Indulge your inner beer freak and join us at one of the upcoming Coney Island Lager launch events happening this week and next....and throughout the fall and beyond!
A portion of Coney Island Lager sales directly helps Coney Island USA, a 501(c)3 Non-Profit (ringleaders of the Mermaid Parade, the Coney Island Museum, the CI Film Fest and of course the one of a kind Coney Island Sideshow) fulfill its mission to defend lost forms of American popular art and culture, leading the renaissance in Brooklyn's historic Coney Island neighborhood.
Shmaltzers--Come out to Playyyayyy!!!!
Jeremy
